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TVS bullish on the two wheeler market?

Automobile major, TVS, is turning bullish on the two wheeler market. It’s eying an increase in its market share, which for now has been growing  steadily.

TVS, India’s fourth largest two wheeler maker has six new products including a three wheeler  to be rolled out before December 2014. TVS, which has seen rough times during the recession phase, is turning aggressive and is seeking to increase its market share.

Venu Srinivasan, Chairman and Managing Director, said that the company would launch its 500 cc bikes in collaboration with the German partner BMW. They will have the “Made in India” tag, with the joint names of BMW and TVS.

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